Sefin Marketing is a progressive South African public relations consultancy that delivers powerful communications strategies designed to support our clients’ business goals.

We have more than 20 years’ experience of developing bold communications campaigns that have enabled some of South Africa’s and the world’s most commanding brands to succeed in an often turbulent business environment.

We focus on dynamically blending a wealth of experience with fresh South African insights in order to do our job – ensuring that our client’s messages reach and influence their target audiences.

With top creative talent and strong operational skills, we both provide business-oriented strategic counsel to our clients and faultlessly execute their PR and communications programmes. Our strength lies in our ability to move swiftly to bring prompt and measurable returns.
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Viv Segal started her career in journalism, writing for a variety of the country’s prominent financial publications. She went on to establish Sefin Marketing Communications Consultants as the sole African member of a top-ten global PR network. She currently works as a strategic marketing and communications adviser to a range of local and multinational companies.